ECR Global Scorecard

Global Scorecard (www.globalscorecard.net)

The Global Scorecard is a Capability Assessment Tool which has been designed:

  • to give companies a detailed understanding of their ECR capability and
  • to highlight specific improvement opportunities.

The Global Scorecard comprises a set of different measurements tools:

  • Global Key Performance Indicators to provide quantitative measurement focus
  • Capability Assessment Tools to provide qualitative measurement (entry level scorecard, intermediate scorecard, full scorecard)
  • Deeper Assessment Tools to provide a diagnostic focus (GLOSUP)

In addition the Global Scorecard also offers a tool to measure compliance with GCI recommended standards (GCI compliance scorecard).

 

 

Global Scorecard.net
 
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  Getting Started
 

Introduction to Efficient Consumer Response (ECR)

 

The What - Introducing key performance indicators

 

The How - Introducing three levels of capability assessment

 

Using the entry level capability assessment

 

Using the Intermediate level capability assessment

 

Using the standard capability assessment

 

Using the scorecard jointly with your trading partner

 

Benchmarking and reporting

 

Create your own customised scorecard

 

Site Manager's roles and responsibilities

 

Introduction to Efficient Consumer Response (ECR)

Efficient Consumer Response is a term used to describe a way of doing business in the grocery industry that involves trading partners:

 

"working together to fulfil consumer wishes better, faster and at less cost."

 

It was established initially in the United States of America in response to certain market conditions:

  • Low growth
  • High competition
  • Pressure from consumers
  • Emergence of new channels
  • Emergence of highly efficient new entrants
  • Traditional adversarial relationships resulting in high costs
  • Emphasis on trading rather than focusing on consumer needs



In creating the Efficient Consumer Response working model, the early adopters focused on two key principles:

  • Focus on consumers: A commitment to the belief that sustained business success stems only from providing consumers with products and services that consistently meet or surpass their demands and expectations.
  • Working together: The greatest consumer value can be offered only when organizations work together, both internally and with their trading partners, to overcome barriers that erode efficiency and effectiveness.

Barriers can be seen both between trading partners and between business functions within one business. ECR attempts to break these barriers down.

ECR is about companies working together to integrate their operations and eliminate barriers that impact their ability to satisfy consumers and drive out unnecessary cost.

ECR is being used to integrate previously separate aspects of the supply chain and to enhance the value delivered to the consumer by providing a series of practical improvement concepts to unlock this value.

The ECR scorecard has been created to allow companies to monitor their implementation progress in four key areas:

  • Demand
  • Supply
  • Enablers
  • Integrators